Microsoft Foundry Labs
Studio: Ranger & Fox
Client: Microsoft
Role: Design, Animation, Edit
Overview:
Led the visual design and for the Microsoft Foundry Labs sizzle video. Developed the visual language from concept through final delivery, including style frames, 3D design, 2D animation, and editing.
Concept:
The concept centered on accelerating discovery. Technical typography inspired by developer interfaces, abstract 3D forms, and layered motion were combined to create a visual language that reflected continuous experimentation, reinforcing the idea that breakthroughs are happening faster than ever before.
Design Approach:
- Developer-Inspired Typography
- Abstract 3D Forms
- Scientific Visualization
- Data-Driven Motion
Design explorations
Executive Producer: Jared Doud
Producer: Allyson Nevil
Design: Brown Yoon, Ted Gore
2D Animation: Brown Yoon
3D Animation: Ted Gore
Music & Sound Design: Dave Hummel